Step 1: Design Brief

It is collecting from the client to know that where the logo may use, on what scale it may use, and in what capacities.

Step 2: Research

In-depth research on the target audience, relevancy with the business, prevailing trends in the business niche, and purpose of the business.

Step 3: Sketching & Conceptualization

Based on the research data, designers run brainstorming sessions and place several sketches to iterate the final concept of the logo that can match with the aims and needs of the business.

Step 4: Prototyping

Based on the concept, we prepare several drafts and seek the client feedback on each iteration or prototype to finalize the logo design

Step 5: Delivery

Upon the final approval, we convert the logo into various file formats and scales to meet the different needs in different situations. We also follow the trademark and copyright registration process on behalf of our clients and grant them an official brand identity to use everywhere.