Augmented Reality In Tourism

Emerging Technologies

Augmented Reality is that which can convert the surroundings around us in a way that the user may have thought in their wildest dreams on a digital platform. What it does is first; it captures the reality around you with the help of a camera and then adds extra features into it that is not present in the actual world? Hence AR can be said that it is digital technology.

For various industries, AR has made a considerable impact, especially in marketing. It will improve people’s experience with maps will make them better and convenient. With the help of AR, they can advertise 3D images instead of 2D images that will be more appealing for the customers. AR also works with other mobile technologies, like camera & GPS tracking.

Importance of AR on the Travel Industry

Unlike other industries customers, while choosing a tourism plan, they research a lot of things they try to look the place where they are going to stay, the restaurant for eating food, and the areas that are good for site seeing. And the travel site must work 24/7.

The augmented reality will allow your customers to look at everything in a more detailed way and to look at 3D images of all the things around you. With the help of the AR travel planner app, it will be ten times more interesting and will gain traversals’ trust.

AR examples in Travel industries

Interactive Hotel Elements

With the AR, we can make a 3D video of the complete hotel for our customers and explain all the services that we provide, including the food menu. It can also inform you of the whereabouts of the hotels on the map and the vital Tourist location around it. We can also get information about the easiest and the cheapest way to visit various sites from our hotel. It will be helpful for people to stay in that particular hotel easily.

Augmented Tourist Destinations

With the help of Augmented reality, we can also explain the complete information about various essential tourist destinations. We can make a 3D video on it and explain its history in a lovely way. Travel agencies can suggest tourists traveling from multiple countries the cheapest and the easiest way to reach there.

They can also advise about the places where they can stay while visiting the city. This type of app can increase the travel experience that allows the tourists to take the information and go beyond it.

Beacon Technology and Push Notifications

Beacon technology is beneficial for the travel Industry. It works with Bluetooth. It sends notifications to the tourist as he/she reaches a specific place while traveling. Starwood Hotels use Beacon technology in the best way possible.

They open the lock of the hotel room as you reach close to your room. It will also be applied to send maps, reviews, special offers, or discounts to the user for which they are relevant.

Augmented Reality Gamification

Augmented Reality has completely transformed the way we of playing games. The gaming industry has earned a lot of profit with the help of this technology; its best examples are Pokemon Go and Ghost lens. Various hotels can introduce fun activities for their customers so that they can enjoy their stay.

Augmented reality games are still a newer concept, but are simple, easy to play & and useful to enhance the gamer’s experience. Business apps can improve the customer experience by adding an element of fun to their physical environment.

Restaurant

While visiting any new location, the biggest concern for tourists is the kind of food they eat. Biggest concern. Various restaurants, bars, and cafes can put their advertisement with their specialty to attract more people. They can put 3D images of the food and make informative videos about their restaurant. We can say that the AR app is being utilized by restaurants, cafes & bars to get the benefits in many ways.

AR for Parks and zoos

With the Augmented reality gamification, users will get better navigation, awareness, and exciting quiz. It will help the travelers to view the complete live presentation of the animals with their structural skeletons.

Gamification

We can add various games in the theme park with the help of AR like a treasure hunt to make the time spent in the garden more productive and entertaining.

Education

While visiting any zoo or theme park with the help of AR, visitors can get a lot of information.

Conclusion

People travel to different places and locations to have fun, and to learn about different cultures. Augmented reality can be helpful for travelers to book their hotels, or to plan their whole trip. They can gather information in detail about the place that they are visiting. They can also use AR for navigation purposes while traveling and feel safe if they get lost while going to a new location.

Various travel agencies can use AR as a way of doing marketing to attract customers. In other words, we can say that AR apps are making your life simple & easy day by day. So, it is the correct time for the business they can make use of AR apps and enhance their profit in the industry.